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Marketing Optimisation
We scrutinise user behaviour, audiences, ad copy and landing pages to improve performance.
It's not just about click volume!
We delve into every action taken by your site visitors in order to extract deep and meaningful insights on your marketing campaigns. Only with this level of insight can you confidently optimise your campaigns and maximise ROI.
Looking far beyond the usual metrics
Paid Media & Marketing needs to be analysed beyond clicks. Scruitinising user behaviour, audiences, ad copy and landing pages – Molzana can create deep and meaningful insights on your marketing campaigns. We analyse Paid channels such as PPC, Display and Paid Social, your Email CRM activity and Organic Search & SEO efforts.
Multi-channel optimisation
We can analyse Paid channels such as PPC, Display and Paid Social, your Email CRM activity and Organic Search & SEO efforts. Our analysts are well-versed in analysing many different platforms including: Google Ads, Google Search Ads, Google DoubleClick, Bing, Facebook, LinkedIn and Salesforce to name just a few.
So many marketers are failing to join the dots between marketing channels. We want to change that.Matt Nixon - Managing Director, Molzana
Book a 30 min call with our Digital Analytics team
Meet the team
Our team works between our London and Manchester offices and come from a variety of technical and marketing backgrounds. We love what we do and that shows in our output and long-standing client relationships.
